Orbit Baby launched its G3 Stroller System and Car Seat exclusively with luxury online retailer, GILT.com. Model, actress, and mom Molly Sims partnered with the two brands to celebrate the launch in New York City, and share her must-have Orbit Baby items on GILT. Daley PR identified potential celebrity partners, solidified the partnership, arranged press attendance, and worked with the Gilt team to plan the event from concept through clean up. The event was attended by top-tier press including: Real Simple, Redbook, People, PopSugar, Parents, American Baby, Fit Pregnancy, Daily Candy, Baby Center, Babble, Cool Mom Picks, Momma’s Gone City and The Baby Gear Guy and celebrity Rosie Pope.

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